Feed Your Family Feed the World Kraft Heinz
Working to Alleviate Global Hunger
The Kraft Heinz Company Foundation (Kraft Heinz Foundation) pursues its mission through strategic partnerships with organizations that have programs aligned with hunger relief, nutrition support and self-sustaining food sources.
Deliver 1.5 billion meals to people in need by 2025 against our 2019 baseline.
ON TRACK: 23%
Kraft Heinz employees from all corners of the world have passionately joined the Foundation through volunteer efforts towards our goals, highlighting the critical nature and immediacy of our work in alleviating world hunger.
We are proud of the progress we've made upon our original goal to deliver 1 billion nutritious meals to those in need by 2021. At the end of 2020, through a combination of financial support and product donations, we have delivered more than 745 million meals to those in need since 2016. We have put our foot on the accelerator, and in 2020 we provided more than 206 million meals to people in need. Our current total for 2019-2020 has now broached 345 million meals to those in need toward our new 1.5 billion meal target by 2025 – we're 23 percent of the way there.
We have aligned our current key partners with our three pillars:
Micronutrient Campaign
The Kraft Heinz Micronutrient Campaign, established by the H.J. Heinz Holding Corporation in 2001, aims to use the skills and compassion of our employees to develop a nutritional supplement to promote healthy growth and development of those in hunger in developing regions around the world.
Understanding that nutrition and food are pivotal in the growth and success of a child, and especially significant for malnourished children across the globe, Kraft Heinz created this micronutrient sachet with essential vitamins and minerals, to be mixed in with more readily available food without all these benefits.
Rise Against Hunger
The Kraft Heinz Foundation has been a partner of Rise Against Hunger since its inception. Originating from the desire to provide nutritious and efficient meals to those facing hunger across the world, our partnership with Rise Against Hunger now impacts a wide variety of issues ranging from addressing global hunger from localized, urgent needs to wider systemic, long-term projects. Today, we are Rise Against Hunger's largest partner.
Kraft Heinz & Rise Against Hunger 2020 Statistics
- 2,837,817 Lives Impacted
- 54.5M Meals Consumed by People in Need
- 80,352 Meals Packaged by Kraft Heinz Employees*
- 8,390 Households supported through sustainable agriculture projects
- 400M+ Meals fortified with Kraft Heinz micronutrient sachets since program inception to date
* Meal packaging events were significantly reduced in 2020 due to COVID-19 restrictions and safety protocols.
Making an Impact Together
"Rise Against Hunger impacts millions of lives each year, and we would not be able to do so without the dedicated support of Kraft Heinz. In 2020, as the world faced the pandemic's unprecedented effects, our top priority was — and always will be — supporting the people we serve, working to alleviate hunger around the world. Rise Against Hunger served over 2.8 million people facing hunger in 41 countries last year. Our continued partnership with Kraft Heinz will allow us to impact more lives and continue the crucial fight to end global hunger."
– Barry Mattson, CEO, Rise Against Hunger
Community Support
Kraft Heinz is committed to supporting the communities where we live and work by acting in positive and responsible ways. We're instilled a culture of volunteerism in our employees globally and making an impact locally.
Feeding America
Feeding America ® is a nationwide network of 200 foodbanks and 60,000 food pantries with meal programs that serve every county in America. In Feeding America's words, "to end hunger, we have to make hunger unacceptable," and that is why the organization encourages everyone to take action in the fight to end hunger – an issue that impacts one in nine of our neighbors.
Our relationship with Feeding America dates back to Kraft Foods Group. Inc., as one of the original groups to provide the organization with financial support in the 1980s.
Today Kraft Heinz helps Feeding America achieve its mission in a three-pronged approach. First, we help them meet immediate hunger needs through food donations from our corporate operations. In 2020, we donated more than 20 million pounds of food to Feeding America through 33 local food banks aligned with our U.S. manufacturing sites, bringing our total since 2016 to more than 102 million pounds of food donated. Second, through The Kraft Heinz Foundation's philanthropic giving we are able to significantly amplify food donations to families in need on a planned basis. Third, we furthermore partner with Feeding America through cause marketing and volunteerism, all aimed at our shared mission to end hunger.
"Feeding America is thankful to the Kraft Heinz Foundation for its generous support of hunger-relief programs that support children, seniors and local food banks. Their commitment to fighting hunger has helped provide more meals to our neighbors who need it most."
– Casey Marsh, Chief Development Officer at Feeding America
Heifer International
Founded in 1944, Heifer International is a global nonprofit working to eradicate hunger and poverty through sustainable, values-based holistic community development. Heifer International provides animals, along with agricultural and values-based training, to families in need around the world as a means of providing self-sufficiency. These families are able to earn a living income and continuously lift up their communities as they train the next generation of leaders. In 2020, The Kraft Heinz Foundation Board Members recognized Heifer International's long-standing and game-changing model to be a perfect complement towards its mission of self-sustaining hunger relief, and thereby enlisted this new key partnership to great and immediate impacts.
"Strategic partnerships like this one between Heifer International and Kraft Heinz will enable us to connect more people in need with fresh, healthy food, while building food systems to support long term availability and a more equitable future for producers and consumers. Non-profits and for-profits doing the right thing together will provide a greater impact in helping to alleviate hunger and poverty. Together, we will be providing 81.1 million meals (in 2020) to families in rural communities across the world. We are proud of this partnership and the good we are doing together."
– Pierre Ferrari, CEO, Heifer International
Share our Strength: No Kid Hungry Campaign
Share Our Strength is an organization that has created and led innovative ways to help people out of poverty for 35 years. In 2020, Kraft Heinz's Lunchables brand matched a grant made by the Kraft Heinz Foundation to support Share Our Strength's No Kid Hungry Campaign, by helping to provide 5 million meals for children in need in the U.S.
"We are incredibly grateful for our new partnership with The Kraft Heinz Foundation. With the continued support of committed partners like Kraft Heinz, No Kid Hungry is helping children all over the country get the nutritious food they need to succeed."
– Diana Hovey, Senior Vice President of Corporate Partnerships at Share Our Strength, the organization behind the No Kid Hungry campaign.
Red Cross
Vision Statement: The American Red Cross, through its strong network of volunteers, donors and partners, is always there in times of need.
Through a network of about 250 chapters in the U.S., the American Red Cross provides relief to victims of disaster and helps people prevent, prepare for and respond to emergencies. As a member of the organization's Disaster Responder Program, The Kraft Heinz Foundation is part of a select group of forward-thinking organizations that provide the highest level of year-round support to Red Cross disaster relief and preparedness efforts. The advance commitment – before disaster strikes – powers the Red Cross to be ready to help disaster survivors at a moment's notice, while also preparing people and communities for crises yet to come. Furthermore, in 2020, Kraft Heinz employees also donated personal funds to the Red Cross, which the Kraft Heinz Foundation then matched.
"Ongoing pre-investment from members of the Disaster Responder Program like The Kraft Heinz Company Foundation helps create a reliable funding base for disaster relief services, providing food, shelter, emotional support and other essential assistance. Money donated by the public and members of our Disaster Responder Program is essential to our ability to assist disaster survivors and support the first responders and volunteers who work tirelessly at the scene of a disaster."
– Don Herring, Red Cross Chief Development Officer
Greater Pittsburgh Community Food Bank
"During a time when more of our neighbors than ever before were facing so much uncertainty, Kraft Heinz stepped up to meet the need in an incredible way. Through its COVID relief support and Childhood Hunger Initiatives support, we were able to expand our reach in the community and ensure our neighbors have sufficient food to eat until they get back on their feet. On behalf of all our neighbors living with hunger, thank you, Kraft Heinz, for being a great neighbor and helping when our community needed you the most."
– Lisa Scales, President and CEO, Greater Pittsburgh Community Food Bank
Greater Chicago Food Depository
"The Kraft Heinz Company, co-headquartered in Chicago, has proven time and again to be a strong partner in our mission of ending hunger here in Cook County. In the past five years, Kraft Heinz has donated the equivalent of more than 3.7 million meals to families in need. At the Greater Chicago Food Depository, Chicago's food bank, we are so thankful for the company's unwavering support in the ongoing hunger crisis".
– Kate Maehr, Executive Director and CEO, Greater Chicago Food Depository
Food Banks Canada
In 2020 alone, Kraft Heinz Canada contributed more than 2 million pounds in food donations to food banks across Canada in response to the COVID-19 pandemic. As Canada's largest food company, we are committed to reducing food insecurity and, in the long term, eliminating hunger. We contribute to the community primarily through Food Banks Canada, which represents about 650 food banks across the country.
Pantry Day
On October 16, 2020, World Food Day, Kraft Heinz Canada launched Pantry Day, encouraging Canadians to join the fight against food insecurity by purchasing a participating Kraft Heinz product at their local grocery store, which was then matched by Kraft Heinz with a donation to Food Banks Canada. Kraft Heinz Pantry Day supports Food Banks Canada with a 5-year, $20 million product donation that will help bring meals to the tables of the 4.4 million Canadians affected by food insecurity across the country. The scope and donation effort of Kraft Heinz Pantry Day makes it the largest one-day donation matching event for Food Banks Canada.
The Lunchbox Fund
Founded in 2005, the Lunchbox Fund provides impoverished and food insecure children aged 1 - 18 with nutrient fortified food daily, at school to incentivize attendance, across South Africa. These children would otherwise go hungry. This meal encourages children to attend school and enables them to concentrate and learn while they are there. Children are supported at all stages of their education – from pre-school through to primary and secondary school and after-school programs. In 2020, The Kraft Heinz Foundation supported this organization's laudable efforts at feeding malnourished children in need, made even more dire by COVID-19 impacts.
"In 2020 Kraft Heinz committed funding that is going to support 1,260,000 hot meals to 6,690 children in 27 Schools in South Africa. On average Lunchbox Fund schools see a 30 percent increase in attendance where our meals are provided. For the majority of these children it is their only guaranteed meal of the day."
– Topaz Page-Green, Founder & CEO, Lunchbox Fund
Heinz's Support for U.K. Government Care Packages
At times of such upheaval, our concerns must always turn to those most in need of support. During the early days of the pandemic, our Heinz brand took a leading role with a U.K. Government sponsored program to protect the vulnerable. We helped to shield these individuals from the food shortages many experienced during the initial lockdown, by supplying some of our best loved canned food staples as part of the food packages delivered weekly to those in need. Moreover, we partnered with peer companies, retailers and foodservice wholesalers to plan and activate the initiative. In total, we supplied over 15 million cans of beans, soups and pasta, becoming the largest provider in the initiative.
Child Aid
In 2020, the Kraft Heinz Foundation awarded a $75,000 grant (approximately 579,600 meals) to support Guatemalan children and their families as part of Child Aid's White Flag Hunger Relief Campaign. The spread of COVID-19 added additional challenges to a country already grappling with inflation and food insecurity issues. In addition, two powerful hurricanes hit the region in quick succession in November 2020, which further crippled a nation under siege. Families who normally teeter on the edge of extreme poverty found themselves, without immediate intervention, facing starvation. Through Child Aid, children and families in need received boxes of emergency food supplies to help them through these difficult times. Each box feeds a family of five or six people for approximately three weeks and contains one pound of beans, one pound of rice, one liter of oil, one pound of noodles, powdered milk, salt, sugar, hand sanitizer, vitamins for children, and one Spanish-language children's storybook.
Wattie's and Plunket working together for New Zealand children
Whānau Āwhina Plunket (Plunket), founded in 1907, is a charity supporting services for the health and well-being of children under the age of 5 in New Zealand.
In 2020, Plunket and Wattie's, celebrated an amazing milestone – a 30-year partnership working together to support Kiwi whānau the extended family of New Zealanders. In 1990, Wattie's-Plunket Baby Foods was co-launched. Today, Wattie's continues to support Plunket and New Zealand whānau. Along with providing funds to help keep Plunket's services running, Wattie's and Plunket also work together providing helpful information and resources for whānau about infant nutrition and starting solids, in line with the New Zealand Ministry of Health guidelines.
2020 was marked with a special fundraiser to support whānau and tamariki (children) across New Zealand. To celebrate this long-lasting relationship, during our anniversary week in July 2020, Wattie's committed to donating a baby food pouch to Plunket for every Stage 1 and 2 Wattie's baby food pouch sold at Countdown and New World grocery stores in New Zealand. This resulted in approximately 50,000 pouches of baby food being donated to Plunket to help support whānau across New Zealand.
Source: https://www.kraftheinzcompany.com/esg/food-security.html
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